First 2018 came for our warmth

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More Storefront Apps With so much focus shifting from desktop to mobile, ecommerce shopping will be further transformed this year by storefront apps. Many major retailers have offered apps for several years, and shoppers are already well-accustomed to using dedicated storefront apps to browse and shop from their mobile devices. However, 2018 will see more smaller businesses leverage storefront apps to drive sales and, perhaps even more importantly, customer loyalty. Ecommerce trends for 2018 storefront apps Image via Cobalt Apps Data from ecommerce app platform Poq indicates that conversion rates among dedicated storefront apps are approximately 40% higher than those of mobile sites.

Making the development of such apps a tempting proposition to many Benin WhatsApp Number retailers. In addition, the average session duration and average order value (AOV) are both significantly higher using storefront apps than mobile sites, which suggests that dedicated apps are likely to become increasingly prevalent throughout the year. The barriers to entry for app development have never been lower, meaning that even locally focused, family owned businesses can offer customers dedicated apps – and we’re going to see a lot more of this in 2018.

What trends do you think we’ll see in the ecommerce space this year? Dan Shewan MEET THE AUTHOR Dan Shewan Originally from the U.K., Dan Shewan is a journalist and web content specialist who now lives and writes in New England. Dan’s work has appeared in a wide range of publications in print and online, including The Guardian, The Daily Beast, Pacific Standard magazine, The Independent, McSweeney’s Internet Tendency, and many other outlets. See other posts by Dan ShewanThen it came for the Georgia Bulldogs. Today, it set its sights on review extensions. That’s right, people: starting this month, your Google ads will no longer have the privilege of being accompanied by third-party reviews. And in February, your extensions (and their data) will be wiped from the UI completely. On Google’s review extensions support page (now sporting an angry red box), they still extoll the virtues of social proof in ad copy.